Santa Clara, California • Software Engineer, Generative AI @ Adobe
Current Focus: Architecting multi-tenant Generative AI agent runtimes (Adobe Brand Concierge / BCOS), sub-second cross-encoder neural retrieval & source attribution (Lucid Lens), and evolutionary Pareto prompt/program optimization (GEPA & DSPy in Eval Studio).
Biography & Background Santa Clara, CA
Rajasekhar Reddy Mekala
Santa Clara, California

I am a Senior Software & Machine Learning Systems Engineer at Adobe (Santa Clara, CA), working on core Generative AI platforms and multi-tenant LLM agent runtimes for Adobe Brand Concierge (and previously Adobe Journey Optimizer). My work spans end-to-end agent orchestration (PydanticAI, Model Context Protocol), grounded RAG with sub-second neural cross-encoder rerankers, automated prompt/program optimization (GEPA, DSPy), and high-throughput streaming serving infrastructure.

Prior to Adobe, I earned my Master’s in Computer Science from the University of California, Irvine (GPA: 3.94/4.00), where I researched in-context learning, prompt robustness, and chain-of-thought reasoning in LLMs under Dr. Sameer Singh. I completed my B.Tech at the Indian Institute of Technology, Kharagpur (Electrical Engineering with a minor in Computer Science;GPA: 9.04/10.00; All India Rank 481 in IIT-JEE Advanced & AIR 120 in JEE Mains).

Earlier in my career, I engineered real-time IoT vehicle telemetry microservices and compliance systems at TruckX, built search autocomplete and analytics microservices at Adobe TechComm (2018–2021), and conducted cloud performance research at Adobe Research’s BigData Experience Lab (2017), winning the Best Intern Project Award and co-authoring US Patent US20190354388.

Outside of engineering, I am an avid sports enthusiast with a strong passion for badminton, a keen follower of equity markets, and a lifelong believer in forming rigorous hypotheses and validating them with empirical data.

Research Desks & Interactive Portals Live GitHub Pages Repositories
US & India Equity Research

Stan Weinstein Stage 2 sector momentum scanner, market intelligence briefings, portfolio audits, and book-length company monographs for NYSE/NASDAQ & NSE/BSE.

Itineraries & Field Notes

Structured travel dossiers, route planning, logistics matrices, and field research across destinations.

Selected Publications, Patents & Invention Disclosures View Publications & Disclosures →
NAACL 2024 Selected EchoPrompt: Instructing the Model to Rephrase Queries for Improved In-Context Learning
Rajasekhar Reddy Mekala, Yasaman Razeghi, and Sameer Singh
Findings of the Association for Computational Linguistics: NAACL 2024
PDF arXiv:2309.10687
Abstract & BibTeX
We introduce EchoPrompt, a simple yet effective approach that prompts the language model to rephrase its queries before answering them. Just like humans, reminding the model of the question at hand by rephrasing it seems to help preserve context and reinforce connections across tokens. Through extensive experimentation with four causal model families across numerical reasoning (GSM8K, SVAMP), reading comprehension (DROP), and logical reasoning tasks, EchoPrompt yields substantial improvements (e.g., +5% on numerical reasoning and +13% on reading comprehension in Zero-Shot-CoT with code-davinci-002).
@inproceedings{mekala2024echoprompt,
  title={EchoPrompt: Instructing the Model to Rephrase Queries for Improved In-Context Learning},
  author={Mekala, Rajasekhar Reddy and Razeghi, Yasaman and Singh, Sameer},
  booktitle={Findings of the Association for Computational Linguistics: NAACL 2024},
  year={2024},
  url={https://arxiv.org/abs/2309.10687}
}
EMNLP 2022 Selected Snoopy: An Online Interface for Exploring the Effect of Pretraining Term Frequencies on Few-Shot LM Performance
Yasaman Razeghi*, Raja Sekhar Reddy Mekala*, Robert L. Logan IV, Matt Gardner, and Sameer Singh
Proceedings of the 2022 Conference on Empirical Methods in Natural Language Processing: System Demonstrations (EMNLP 2022)
PDF ACL Anthology
Abstract
SNOOPY is an online interface for exploring Pile term frequencies alongside precomputed model performance across NLP benchmarks. It lets users inspect how term frequency relates to few-shot accuracy across models, example counts, and datasets.
US Patent Selected US20190354388A1: Tenant-side detection, classification, and mitigation of noisy-neighbor-induced performance degradation
Subrata Mitra, Sopan Khosla, Sanket Vaibhav Mehta, Rajasekhar Reddy Mekala, and Aashaka Dhaval Shah
US Patent Application Publication US20190354388A1 (Adobe Inc., 2019)
Adobe Brand Concierge Invention Disclosures
  • Demand-paged agent context with revocable tool capabilities
  • Evidence-linked causal evolution of typed agent manifests
  • Anti-collusion dual optimization for judges and agents
Rajasekhar Reddy Mekala (Adobe Inc.)
JOSS 2020 SunPy: A Python package for Solar Physics
Stuart J. Mumford et al., including Rajasekhar Reddy Mekala
Journal of Open Source Software, 5(46), 1832 (2020)

Adobe Brand Concierge — Generative AI Platforms & Agent Systems

Adobe Inc. • 2023–Present
PydanticAI • Model Context Protocol • Retrieval & Inference • Agent Optimization
Core contributor to Adobe Brand Concierge, as described in the linked CV.
  • Built agent orchestration, tool configuration, and runtime infrastructure for multi-tenant workflows.
  • Worked on grounded source attribution and CPU-based inference and reranking services.
  • Developed evaluation and prompt-optimization infrastructure for agent systems.
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